Bonita L. Richter, MBA

Positive Attitude - Three Tips How to Be Happier

These days, it seems there's no lack of news to make even the cheeriest person feel a bit down, at times. However, by consciously choosing to have a positive attitude, we have the power to be happy no matter what the circumstances are that face us. Yo... Read >

10 Easy Steps to Get The Lowest Rates On Your Current Credit Cards

It's 2010 and when compiling a list of resolutions for the New Year it's important to keep your finances in mind. Credit card interest has a way of creeping up on you, building slowly but steadily over time. It doesn't help your monthly budget when you ha... Read >

Increase Income - 7 Powerful Steps to a Business Breakthrough in 2010

Isn't it time to breakthrough barriers holding you back from achieving more income in your business? What it takes to is confidence you can do it, courage to take action, and a solid plan and system to transform your business into something special. A... Read >

Increase Income - 3 Creative Calendars for Planning a Profitable 2010

The secret to making your income grow by leaps and bounds is to have a simple system in place that organizes your list-building, marketing, and promotional activities. It is important to invest time in managing these activities, because the size of your ... Read >

Generating Leads - Top 5 Lead Generation Activities

A major issue for many small business owners is they do not have enough qualified prospects in their sales and marketing pipeline. Without prospects, there is no one to sell to, and no revenues are created. It takes time to generate leads, something wh... Read >

Increase Income - 3 Steps to Leap Your Income Forward with Ease

You probably dream about increasing your income. Yet, without a solid plan that determines, 1) how much you want to earn, 2) why you want to earn more, and what you will do with it, and 3) your action plan for increasing your income---little forward prog... Read >

Generate Leads - How to Write a Compelling Special Report with Ease

Writing a special report, or "white paper," as it's commonly called, is a fantastic strategy for creating leads for your business. A simple ten to twenty page document that people can request from your website will create a strong desire for people wan... Read >

Branding - How to Discover Your Brand Position in 30 Seconds

Defining a brand is one of those business topics that small business entrepreneurs needlessly struggle with. The truth is, by going through a systematic process, it can be quite easy to define a powerful brand for yourself, and your business. Yet, mos... Read >

Business Model - Design Your Profitable Business Model

A business model is simply what activities you do to make money in your business. Missing just one major element jeopardizes the ability of your business to achieve the income results you desire. The good news is a viable, profitable business model i... Read >

Social Media - 3 Easy Ways to Quickly Promote Your Business

Are you confused about how best you can use social media sites Facebook, Twitter, and LinkedIn to grow your business? These social networking gems have evolved into sophisticated lead generation and branding tools, and with the right approach, using the... Read >

7 Easy Steps How to Create a Successful Promotional Campaign

Developing a promotional campaign strategy is an essential activity you must do if you want your sales promotions to be a hit, rather than a miss! A common mistake many entrepreneurs make is they don't think and plan about all the necessary ingredients... Read >

Sales Copy - 5 Tips How to Write Compelling Copy to Get Clients Hooked on You

If you're a small business owner, you must write sales copy that'll get your target market emotionally charged, hooked, and motivated to respond to your sales offers. The problem is many small business owners' sales copy is lifeless, and falls flat. T... Read >

Marketing Activities: 3 Types of Marketing Activities You Must Schedule

Many entrepreneurs feel overwhelmed with all the different marketing activities they want to do to grow their businesses. One strategy to use to banish marketing overwhelm is to systemize and schedule marketing activities that need to be done to grow y... Read >

Tag Line - 5 Easy Steps You Can Use to Create a Tag Line that Sparkles

A tag line is a short, catchy, memorable phrase that creates a distinctive brand identity, and the best of them communicates your brand's Unique Value Proposition (UVP) to your target market. Your UVP is the unique service or knowledge you supply that ma... Read >

Article Writing - 5 Steps to Instantly Build Your Credibility with Your Target Market

Article writing is one of the best long-term strategies you can use to build your credibility as an expert, drive traffic to your business and website, and build a relationship of trust with your clients and prospects. Following is a quick checklist yo... Read >